When was the last time you visited your favorite restaurant during lunch and found yourself asking the bartender to plug you in or awkwardly leaning over tables searching for that concealed power outlet? You might even choose your next dining place according to your knowledge of how easy it will be to boost up your smartphone power.
Technology is everywhere these days. We are all walking around with a computer in our pocket, and no doubt smartphones are here to stay. We have come to expect these technological advancements everywhere we go. Even on our lunch break or during our dinner date with our life partner.
Technology in restaurants and coffee shops has improved the customer’s experience in so many ways. In the last two years, there’s been a 50% increase in restaurants using technology. The customer experience has become the biggest differentiator among companies in the digital age, impacting the restaurant business dramatically. The food quality isn’t enough anymore and restaurants need to step up their game in areas out of their comfort zone in order to stand out and ensure customers are coming in and enjoying the full experience they have to offer.
While the restaurant industry represents nearly $800 billion in annual spending in the US, it remains highly fragmented, with 90% of restaurants supporting fewer than 50 employees and 70% of restaurants operating just one location, according to the National Restaurant Association. To help restaurant managers improve operations, startups are aiming to integrate tech into nearly every aspect of the business, from CRM to inventory to engaging visitors while they wait for a table.
Powermat’s mobile-optimized engagement platform can arm store owners with powerful insights into their customers’ buying behavior— their last visit to your venue, length of stay, the number of special offers they’ve redeemed, etc. You can then use this wealth of data to build targeted ad campaigns to reach customers, both in and out of store, with customized offers, tailored content and special rewards.
Ever wish there was a way to get more customers through your doors? To get people to stay longer and spend more money while at your store, come back more often and recommend your venue to friends and family?
San Francisco, also known as the Bay Area, City by the Bay, San Fran or Frisco, is a great vacation spot that can accommodate tourists who love the outdoors, science or sports. San Francisco is also the second most walkable city in the U.S, according to Walk Score.
Consumers have deep connections with their phones and a real fear of running out of battery power. Therefore, equipping your business with wireless charging is an excellent way to attract and retain customers by offering them a place to quickly and easily charge their devices without having to carry around a clunky phone cord and find an available wall outlet.
NYC, said to be the place where ‘dreams are made’. A vibrant cultural hub known for landmarks such as the Empire State Building, the Statue of Liberty and the bright lights of Times Square. Admittedly, a weekend doesn’t feel like enough time to explore the beauty of the Big Apple, but sometimes that’s all you get!
Consumers now spend significantly more time on mobile (51%) than on their desktops (42%), and over the next few years, mobile is projected to dominate digital ad spending, jumping from 49% of total spending in 2015 to an expected 72.2% in 2019.
Given the world’s latest and greatest mobile technology has been unveiled at MWC in Barcelona for almost three decades, it should come as no surprise that Powermat played a prominent role in this year’s event when Samsung, the world’s largest smartphone manufacturer, announced that its new Galaxy S7 devices will be embedded with wireless charging technology.
With speeches, award presentations, conference sessions and thousands of booths featuring the hottest new technology on the planet, attendees to Mobile World Congress don’t often get much sleep, and they certainly don’t spend much time in their hotel rooms.
With fast, reliable Internet access and a collection of complimentary MacBooks and iPads available to guests, the Stanford Court Hotel in San Francisco has always done its best to keep clientele connected. So it’s more than fitting that the boutique hotel has become the world’s first hotel to offer guest Powermat Charging Spots throughout its business center and lobby.
The days of dying smartphone batteries (and the resulting scramble to find an outlet or compatible charger) are coming to an end. With Powermat Charging Spots rolling out in coffee shops across the country and wireless charging now in universities, DuPont’s Corian-Charging surfaces and select GM vehicles, it has never been easier to power up your device on the move.
Sweater weather, the smell of gingerbread cookies, neighboring houses decked in holiday lights and Starbucks Red Cups – these are all telltale signs the holiday season is upon us. When we think of the holidays, Peppermint Mochas and Caramel Brulée Lattes served in iconic Starbucks red cups more often come to mind over Rudolph and Santa’s helpers.
So what can we learn from Starbucks phenomenal success with its Red Cup campaign year after year? With consumers in a giving mood during the holiday season, brands have the opportunity to tap into the holiday spirit to generate excitement and drive business value. Seasonal triggers like the beginning of the holidays signal a new opportunity to invite consumers to visit your venue and take part in a fresh experience.
Here are 4 key takeaways from Starbucks’ success that can help you see results for your business:
One year ago today we announced our national roll-out of Powermat Charging Stations in San Francisco. Since then, we’ve completed our roll-out throughout San Francisco and the Bay Area, Los Angeles, New York, Boston and even the UK! We’ve helped consumers charge their phones and through their busy days with more than 1,400 Powermat locations.
While equipping your business with wireless charging is proven to attract customers and boost sales, we get a lot of questions from business owners who are curious or hesitant about the installation process.
While New Yorkers and Bostonians enjoy a heated rivalry (Yankees/Red Sox, Knicks/Celtics, Rangers/Bruins, pizza/clam chowder, etc., etc.), we know residents in both of these fine cities can agree that wireless charging is simply the smartest, most convenient way to charge your phone while on the go.
Brits have always done things a tad differently. Driving on the left-hand side of the road, calling elevators “lifts” and bathrooms “loos,” adding a “u” to words like “colour” and, well, there’s that whole Royal Family thing.
It's #BookLoversDay! Why not make an occassion out of it, & grab your favourite page-turner. Tip: Stop by one of our wireless Charging Spots to recharge your phone at the same time. Our app from Google Play or the App Store can help you find the nearest Charging Spot.